Every Instagram size, in one place.

The standard Instagram post size is 1080x1350 pixels, a 4:5 portrait ratio. Instagram also displays 1080x1440 (3:4), 1080x1080 (1:1) square, and 1080x566 (1.91:1) landscape in the feed, while stories and reels use 1080x1920 (9:16) and profile photos are shown at 320x320.

Every dimension below is 1080 pixels wide for a reason: Instagram scales anything larger back down, so exporting bigger adds file size and no quality.

By PurpeuPublished Updated

The short version

  • Export everything at 1080 pixels wide. Height is what changes between formats.
  • Feed default is 4:5 portrait. Stories and reels are 9:16.
  • The profile grid previews posts at 3:4, so a square post can look trimmed there.
  • Instagram preserves your resolution when the ratio sits between 1.91:1 and 4:5.
01

Every Instagram image size

One table covers almost every question about Instagram dimensions. The width is 1080 pixels in every case that matters, and choosing a format really means choosing a height.

  • Feed post, portrait

    Pixels
    1080x1350
    Ratio
    4:5
  • Feed post, tall

    Pixels
    1080x1440
    Ratio
    3:4
  • Feed post, square

    Pixels
    1080x1080
    Ratio
    1:1
  • Feed post, landscape

    Pixels
    1080x566
    Ratio
    1.91:1
  • Story

    Pixels
    1080x1920
    Ratio
    9:16
  • Reel

    Pixels
    1080x1920
    Ratio
    9:16
  • Reel cover

    Pixels
    1080x1920
    Ratio
    9:16
  • Profile photo

    Pixels
    320x320
    Ratio
    1:1

Profile photos are cropped to a circle when displayed, so keep faces and logos away from the corners.

02

Which size should you actually use?

Portrait at 1080x1350 for almost everything in the feed. It occupies more of a phone screen than square, which means more of the screen is yours as someone scrolls past, and every tool handles it predictably.

Square at 1080x1080 still has a place when a design is symmetrical or when the same asset is going to LinkedIn, which recommends square as one of its two sizes. Landscape is the weakest choice for reach and is worth using only when the photograph genuinely demands the width.

03

Why does the profile grid crop my posts?

The profile grid previews posts taller than it used to, at a 3:4 ratio. A 4:5 post is shown nearly in full there, but a square post can appear trimmed in the grid even though the post itself is intact when opened.

This affects the first impression of a profile more than any individual post. If your grid is a big part of how people decide to follow you, design at 1080x1440 so the preview and the post match.

04

What about safe zones on stories and reels?

A story or reel is 1080x1920, but the top and bottom of that frame are covered by interface: the profile row and close button up top, the caption, audio label and action buttons along the bottom.

Keep anything that must be read inside the middle portion of the frame. Roughly 250 pixels of clearance at the top and 350 at the bottom is a workable margin, and it costs you nothing because the background still fills the whole screen.

05

Do carousels use different sizes?

Carousels use the same feed dimensions, with one extra rule that single images do not have: every slide is cropped to the aspect ratio of the first slide, and a carousel can hold at most 20 of them.

That rule is where most carousel problems come from, so it has a page of its own rather than a paragraph here.

Instagram carousel size, in fullThe slide-count limit, the ratio rule, and how the grid preview treats slide one.

Getting the pixels right automatically.

Purpeu draws finished image files at exact dimensions rather than handing you a template to resize. Carousel slides come out at 1080x1350, 1080x1440, 1080x1080, and 1080x1920, and post images are sized per platform, with the text fitted inside safe margins before the file is written.

  • One post image is generated per platform at that platform’s own size, from a single run rather than one export per network.
  • Carousel slides come out as separate PNGs, a ZIP, and a PDF for LinkedIn document posts.
  • Text is measured and fitted before the file is drawn, so nothing overflows a safe margin.
  • A Chrome extension makes it two clicks from the page you are reading: click the Purpeu icon, pick the platforms, and the slides are already being written. Nothing to copy, no new tab.

No credit card for the trial.

08Questions, answered

What people ask about this.

What is the best Instagram post size?

1080x1350 pixels, a 4:5 portrait ratio. It takes the most feed space of the widely supported formats and is handled consistently everywhere.

Should I export larger than 1080 pixels wide?

No. Instagram scales anything wider back down to 1080, so a larger export only adds upload time. Export at exactly 1080 wide in RGB colour.

What size is an Instagram story?

1080x1920 pixels, a 9:16 ratio. Keep important text away from the top and bottom of that frame, where the interface sits over your image.

What is the Instagram profile picture size?

Upload at 320x320 pixels or larger and square. It is displayed as a circle, so anything in the corners is cut off.

Why does Instagram crop my photo?

Because the aspect ratio falls outside the range Instagram displays, which is 1.91:1 through 4:5 for feed posts. Anything taller or wider than that range is cropped to fit rather than shrunk.

09Keep reading

The rest of the picture.

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